Wilde Chips

Wilde Chips are the world’s first chip bold enough to craft 100% all-natural chicken breast into a delightfully crispy, flavorful snack. Through bold, dynamic typography and flavorful illustrations, we celebrate Wilde as the new visionary trailblazer of the category.

Agency: Hatch
Creative Direction: Eugene Heard, Nicole Flores
Design: Tracy J Lee
Photography: The Voorhes