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Wilde Chips



Wilde chips are the world’s first chip bold enough to craft 100% all-natural chicken breast into a delightfully crispy, flavorful snack. Through bold, dynamic typography and flavorful illustrations, we celebrate Wilde as the new visionary trailblazer of the category.



Agency: Hatch
Creative Team: Eugene Heard (Design Director), Nicole Flores (Creative Director) Tracy J. Lee (Sr. Designer)
Responsibilities: Art Direction, Brand Activation, Illustration, Logo Design, Package Design
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For business inquiries, please email:
tracyjleeart@gmail.com