Scrubbing Bubbles

We developed a bold and ownable visual identity system for Scrubbing Bubbles, celebrating Scrubby as the friendly, approachful voice of reason. Our design expression captures the spirit of the brand at its core: joyful, hardworking and energetic. The abstracted bubbles are vibrant representation of cleaning bubbles hard at work.

CD: Rudy Rios
AD/Design: Tracy J. Lee